LGBTQIA+ Resource Guide
Belonging goes beyond business.
Find LGBTQIA+ community resources, affirming healthcare information, youth and family support, legal assistance and more.
Pride Town Connect / National discovery
A world of belonging.
FOR BUSINESSES & ORGANIZATIONS
Belonging is built in the places we choose. Give your welcoming business a clearer path to the people looking for it.
Explore advertising options1.4M+Site-reported visitors since 2024
222+U.S. cities represented
15National curated collections
Featured advertising partners
The businesses behind the welcome.
Discover the welcoming businesses featured on Pride Town Connect. Select a name to view its photograph and listing.
Explore all nine featured partners by selecting a business name. Paid homepage placement does not imply certification or guaranteed services.
Explore our metro areas
Five regions.
So many possibilities.
Explore the five flagship metropolitan guides, from the city center to the surrounding communities.
Explore this region
New York City
Five boroughs, North Jersey, Long Island and beyond
Explore New York CityFifteen national collections
Thoughtfully curated.
Explore businesses by the moments, services and needs that shape everyday life.
Select a category to open its national collection
Connection over a tableRestaurants
Healthcare
Lawyers &
Restaurants
& dining
Cafés, favorite tables and new experiences.
Care with respectHealthcare
& medical care
Professionals who understand that dignity matters.
The people you trustLawyers &
legal services
Support for life's personal and business decisions.
Explore the complete list of 15 collections
Restaurants & Dining
Hotels & Travel
Realtors & Homeownership
Insurance Agents
Contractors & Home Services
Auto Services
Lawyers & Legal Services
Healthcare & Medical Care
Shopping & Retail
Weddings & Celebrations
Fitness & Personal Care
Jewelers & Jewelry
Beauty & Salon Services
Nonprofits & Community Organizations
Professional Services
Explore the Resource Guide
New on Pride Town Connect
New places. New connections.
Discover recently featured businesses and welcoming places across our growing national community.
Events · Culture · Community
Belonging happens together.
Discover LGBTQIA+ celebrations, film, culture and gatherings across the country. Connection doesn't stop when Pride Month ends.
Pride & festivalsFilm & artsCommunity gatherings
Explore the Events Guide
Next in the guide · November 6–8, 2026
Palm Springs Pride
Palm Springs, California · Festival & community celebration
See event detailsCurated events · Year-round
Find your next connection.
Explore the national guide and share a community event for editorial consideration.
View events & submissionsSeasonal destination guide
Explore our Autumn Destination Guide.
Discover welcoming places to dine, stay and explore across our five flagship regions in the Autumn Destination Guide.
Discover the Autumn GuideAdvertising opportunities
Help customers find your business.
Explore advertising and sponsorship options that help welcoming businesses become discoverable through PTC’s listings, regional guides and editorial features.
Explore advertising optionsResearch & insights · Digital advertising
Beyond the Ad.
How do people really discover businesses today? Explore PTC’s research-led guide to search, AI, websites, social media and the value of being findable.
Explore the Digital Discovery ReportBeyond discovery · PEOPLE by Pride Town Connect
A place to find your people.
There is more to belonging than finding a welcoming business. Meet others, share ideas, discover local conversations, and find the community that feels like yours.
Free to joinMembers-onlyModerated for respect
Explore PEOPLE & join the community
Good to know
A few things worth knowing.
Thoughtful answers for community members and advertising partners. Open only what matters to you.
Explore new discoveriesWhy was Pride Town Connect founded, and where can I hear the founder’s message?
Pride Town Connect was created to help LGBTQIA+ people, families and allies discover businesses and services where they can feel welcome. Founder Dr. John Errigo explains why visibility, dignity and connection matter in his short video. Watch the founder’s message on YouTube
Where should I start exploring?
Use the existing homepage search above this section to look for a business or service. You can also explore the 15 national collections or choose a metro or regional guide here.
What if I live outside the five flagship metropolitan areas?
Pride Town Connect has a national Regional Directory. Use the “Outside the five metros” option in the city selector or the Regional Directory link in the metro section.
How do I join the PEOPLE community?
Open the PEOPLE page, create a free account or sign in, and continue to the members-only community spaces. Participation is moderated under community standards.
How can I promote my LGBTQIA+ friendly business?
Visit the Advertising Information page to review the current opportunities and submit an inquiry or application for review. Participation and placement are subject to approval and availability.
Are all businesses on Pride Town Connect paid advertisers?
No. Pride Town Connect includes both advertising partners and businesses selected for editorial discovery. Paid participation is not required for editorial inclusion, and an appearance is not a certification or guarantee.
Does Pride Town Connect guarantee safety, rankings or sales?
No. Visitors should independently assess businesses and services, and advertising does not guarantee rankings, leads or sales. PTC is a discovery and community platform, not a guarantee of individual experiences.
Do businesses have to be LGBTQIA+-owned to advertise?
Not at all. LGBTQIA+-owned businesses and genuinely welcoming allies are both encouraged to apply. What matters is a business’s demonstrated commitment to respectful, inclusive service—not the identity of its owner.
Does Pride Town Connect review advertisers before accepting payment?
Yes. Prospective advertising partners submit an application for review against our inclusion expectations. Paying does not automatically secure acceptance: every applicant is reviewed before approval. Our review is not an independent safety certification, an endorsement of every service, or a promise about individual experiences.
How can digital advertising build a stronger footprint than print alone?
A lasting digital footprint can include searchable business profiles, useful links, relevant category and regional pathways, and pages that can be updated over time. Print advertising can still be valuable for a particular local audience. The best approach depends on your goals and budget; explore our Beyond the Ad research guide for a detailed comparison. Explore the full digital advertising guide
How much purchasing power does the LGBTQIA+ community represent?
LGBT Capital estimated U.S. LGBTQ+ aggregate purchasing power at approximately $1.4 trillion annually in 2023, a figure discussed by the OECD. It represents estimated spending capacity—not personal wealth, sales through PTC, or a prediction of what any advertiser will earn. See the OECD research
Do LGBTQIA+ consumers value businesses that show meaningful support?
Research from Nielsen and other consumer studies indicates that authentic, consistent inclusion can influence trust and purchasing decisions for many LGBTQIA+ consumers. Preferences differ from person to person, and a Pride symbol alone does not prove inclusion. PTC reviews applications to identify businesses committed to welcoming customers, without guaranteeing every interaction. Read the Nielsen findings
Is Pride Town Connect expanding into Latin America?
Pride Town Connect LATAM is an exploratory initiative with initial country pages for Mexico, Colombia and Argentina. The goal is to learn how welcoming-business discovery and community visibility could grow in Latin America; this is a roadmap, not a claim that full services have already launched in every market. Explore the LATAM initiative
What is PTC Coin, and how might community rewards work?
PTC Coin is a separate, optional digital token created for the Pride Town Connect ecosystem. It is being developed for potential community rewards, qualifying participation, business incentives and future digital experiences. These programs are not guaranteed or necessarily active yet. PTC Coin is not stock, ownership in Pride Town Connect or an investment product, and no value or financial return is promised. The business directory and community resources do not require the token. Read the founder’s PTC Coin explanation
Discover · Connect · Grow
Make every connection count.
Find welcoming places, or help your business become part of the discovery.
Descubre · Conecta · Crece
Haz que cada conexión cuente.
Encuentra lugares acogedores o ayuda a que más personas descubran tu negocio.