In the words of Steve Jobs, “The only way to do great work is to love what you do.” Starting your own business is one step towards doing work that you love. But from forming an idea to creating a business website, there are several essential steps and questions to consider before you dive in: What problem are you solving? Who is your target audience? What differentiates your product or service from existing offerings? And, most importantly, where exactly do you begin? Read more of this article by the author here.